Jolie Women: Influencer Marketing for a Fashion Brand

Strategy:
• Identified and partnered with micro and macro influencers in the fashion industry.
• Developed a campaign using product reviews, live streams, and social media takeovers.
• Implemented tracking links and discount codes to measure campaign impact.
Results:
• 200% increase in website traffic from influencer-driven promotions.
• Significant boost in engagement and brand mentions across social platforms.
• Increased sales conversions through influencer discount codes.