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Kingshillcoachingacademy: Email Marketing Automation for an Online Course

Strategy:
• Created a segmented email list to personalize messaging.
• Developed an automated email sequence for nurturing leads and onboarding students.
• Integrated A/B testing to refine email content and improve open rates.
Results:
• 45% increase in course enrollments.
• Higher email engagement with improved open and click-through rates.
• Enhanced student retention through personalized follow-up emails.
Task
Improve student sign-ups and engagement for an online course through automated email marketing.